New updation of 1.65

New feel of on line shopping store, with latest Prestashop 1.6

Posted by | Design, Ecommerce, Online Store, Prestashop, Website | No Comments

PrestaShop is rapidly growing its way into the technology of web world; it has free e-Commerce solution that offers some specified services to users. This provide more choices to the eCommerce website development market. The main aspects of PrestaShop is that this tool is specifically developed for e-commerece and same time is available for several e-Shop aspects.

In current market the new version 1.6 is working with massive development advantage. We are discussing some of main updated function of its new version which gives a new representation of prestashop to e-commerce development industry.

Page layout-

This help individuals to adjust or maximize the page size and design as well including hi tech features.

Impressive Banner-

A well-trained prestashoop developer know the value of Head section of website development, which should be very interactive and attractive as well. The new version include easy to present the most current sales and featured content using two image sections along with a single Jquery slider section.

Incredible Footer Section-

Footer section is always important to represent your company services, the new version offers the paper registration, for showing the special media website links with second GPS,it is help full for customers to subscribe their updated information on social media sites which shows the interest of customers in your services/product.

Grid or List Sight-

Prestashop 1.6 help users to make their choices to see pages as Grid or List sight, whether the List sight offers little more detail than the Grid view.

Product Reviews-

An intelligent online trader always watch the review of the product before buying it, This plays a important role as well they offer the ultimate and very simple solution for individuals who wish to buy a particular product.

Apart from this is also updates with mega menu for additional graphics, Search Option,Item Quick View etc. Features also increase the usability of 1.6 version. Magento development is also a good option to built an online store for your business but due to the quick updations, prestashop is highly usable and recommended.


Top 5 Ultimate Ways to Drive New Traffic to your Online Store

Posted by | Ecommerce, Magento, Online Store, Prestashop, Website | No Comments

Drive new traffic to your online store to create new customers and boost sales. Push the petal to the metal and increase your traffic with these 5 fundamental tips

1. Optimize Your Site for SEO

  • Blogging: One of the surest ways to improve your SEO is to create a blog and post on it frequently. Not only will a blog boost your SEO but it will present you as an industry leader – someone who really knows their product and target market. Check out some of these great PrestaShop powered store blogs: What Goes Around NYC, Oh Snap Boutique, Creed Boutique
  • Text Is Everything: Focus on creating rich product descriptions and using powerful keywords. A good starting point is the Google Adwords Keyword Tool. Find out what customers are searching when they Google your competition. This will give you valuable information about what keywords you should concentrate on.

2. Use Wish Lists

Give your customers the option to create wish lists on your site and share the list with their friends. The wish list creator is marketing for you by creating a call to action that will be difficult to ignore and in turn will expose your store to new customers. These new customers are entering your site with a stronger sense of trust since the wish list creator has given your store the greatest endorsement possible, confirming that they shop there.

3. Embrace Social Networks

Social media is a necessary, inexpensive marketing tool to reach your target audience and increase web traffic. Much like a blog, facebook, twitter,  social media should be updated frequently with posts that interest your audience and make you relevant in their daily lives. Don’t be too sales oriented on your social media but make sure that you redirecting fans and followers to your website. You also may want to include links for your customers to “share” your products from your site so that their friends hear about it.

4. Offer Referral Bonuses

Let your customers bring in more customers for you! Offer your customers discounts or cash towards their next purchase for referring friends to your store. Simplifying the process for your customers is the best way to increase their success. For example, offer a system on your site that allows customers to refer friends via email directly or provide your customers with a vanity URL to ensure that they get credit for everyone they refer.

5. Market Places & Price Comparers

Submit your e-commerce website to all of the top search engines and market places. You may also want to use a product feed to expand your reach. You can manually submit your products with all of your product details, photos and prices to search engines through databases such as Google Base. You may also want to do some research on price comparison shopping sites that may be a fit for your store. You always want to know where your competition is and if they are on price comparison sites, submit your inventory as well.

Also, make sure you take a look at the Complete Guide to SEO for additional strategies to boost SEO or download PrestaShop, the most SEO friendly e-commerce solution, today!

If you already have an idea, then what are you waiting for? Request a Quote